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This season Poor Boyz aims to shed some light on why their athletes do what they do. For 14 years they have given the ski world the most progressive riders to date with the most pristine locations. Behind every shot lies a story. Reasons will focus on why their crew makes the choice they do, and why those decisions are made. In 2008 Poor Boys invites you into the lives of the athletes and focuses on the finer details in their journey to show the passion of the sport beyond the lens. These are their Reason
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