The debate between clinchers and tubular tires may never be settled. Ride quality vs. rolling resistance vs. weight vs. aerodynamics vs. cost ... We won't try to stoke the debate, but there's one recent development that will definitely swing the argument in the clinchers' favor: the Campagnolo Bora Ultra 50 Clincher Wheelset. Aside from the addition of the clincher option, the Ultra 50 has seen another significant change Campagnolo has bumped the Bora rims' width up to 24. 2 millimeters wide at the brake track. By doing so, the Italian manufacturer has incorporated a key piece of modern innovation into the storied tradition of cycling's most beautiful wheels.The new width brings huge dividends to the Boras, including better handling and cornering, lower rolling resistance, and a smoother ride. It also nets better lateral stiffness and in a counter intuitive twist actually improves aerodynamics. The width also saves weight by letting Campagnolo build a more structurally sound rim with less material, and it means you can mount bigger tires, up to 27 millimeters, for a tubular ride that's more plush and durable than ever.The CULT cup and cone bearings are behind Campagnolo hubs' legendary rolling performance. CULT marries the smoothest ceramic bearings with thermochemically treated Cronitect races for a claimed 3. 5 more watts per pedal stroke over non CULT bearings. The interface between the ceramic balls and Cronitect races is so smooth that they virtually don't wear out and only require a thin film of oil instead of grease. All told, Campagnolo touts these as the lowest friction bearings in the world. While we normally approach anything that smacks of marketing hyperbole with healthy skepticism, taking the Boras for a spin lends credence to Campy's claim.A good wheel can't just go well it also has to stop well, and the new 3Diamant braking surface addresses some of the key braking issues we've had with carbon rims in the past. Campagnolo literally uses di.